3 Ways A Mobile App Can Help Your Business

We provide app development in Preston and the surrounding areas. More and more businesses are embracing apps and realising their incredible potential.

The majority of us use a smart phone every single day and are familiar with ‘apps’. They’re a hot talking point and if you are a forward-thinking business you should consider offering your customers an app if it fits your service.

app-development-prestonHere are 3 ways a mobile app can help your business grow.

1. Increase your customer engagement

An app can increase your customer’s engagement with your business. Mobile apps can make it a smoother process for customers to buy from you, provide a convenient catalogue of information or be used as a helpful tool for something that relates to your business.

2. Offer improved customer service and support

It goes without saying that good customer service is everything. It influences repeat custom, recommendations, reputation and should always be at the forefront of your business, whether you are providing a product or a service.

Customers can quickly find your contact information through your app, or contact you directly within the app itself with any customer service questions or issues, wherever their location.

You can even offer self-service options for example that allow customers to change delivery address or request a pending delivery.

Demonstrating to your customers that you have an app that helps you give the best service can make influence their decision to use your services, as opposed to someone else’s.

3. Show that your business is current

Creating an app for your business demonstrates to your customers that you are a forward-thinking business that embraces new technology. An app can help get you noticed as a company that keeps up with the times and embraces new technology. Above all, apps can make life easier for your customers and help you stand out from your competition.

Did you know that in 2014 a huge 80% of mobile browsing is done via apps? Mobile phones are driving the growth of digital commerce. In Japan, half of the total online transactions are done through a smart phone or tablet. The rest of the world is set to catch up.

It’s also thought that globally, people spend more time in total using their smart phone than they do watching television.

mobile-phone-versus-tv-use

Source: wearesocial.net/blog/2013/04/social-brands-mobile-stand/

Let us help you

Fancy discussing how an app could help your business? We are a team of friendly app developers in Preston. Just give us a call or drop us an email for an informal chat.

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